What is required if an advertisement mentions the processing fee?

When an advertisement includes a processing fee, it is essential that the fee is clearly listed along with its specific amount. This requirement ensures transparency and allows consumers to understand all costs involved before making a purchasing decision. Clear disclosure helps prevent misunderstandings regarding the total price a buyer will pay, reinforcing ethical advertising practices while aligning with regulations that protect consumers. By specifying the fee amount, it fulfills the obligation to provide truthful and complete information in advertisements, helping to build trust between the dealer and potential customers.

Highlighting the fee in bold, incorporating it into the total price, or mentioning it solely through verbal communication does not meet the clarity standards mandated for advertisements. This helps ensure that consumers are adequately informed, promoting better decision-making in the car buying process.